Alfa wrote:They're certainly better than the old adverts which tried to hide the fact that if you joined up you'd actually be in the Army doing stuff in the field!! They were terrible those ones that showed you'd be fixing goal posts with bras and rebuilding cars in your mates front room for "laughs"
It's about time they showed realistic adverts, I think these will attract the right sort of people ie the kind who join up to go on operations and really get involved.
Yeah thats right. Actually the last set of Army adverts were based on that, but i think that failed to drive in more recruits, probably overshadowed as usual by bad reports from Iraq and especially Afghanistan where the Para's and Fusilliers were rucking it out with the Taliban on the ground (lack of equipment, reporters not being allowed in etc) - real shame that.
I remember the old ones from when i was a kid in the good old 90's

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I still think they're amoung the best that i have seen. If i remember correctly they were only about 20-30 seconds long, with a 'What would you do?' question at the end. The one thst sticks in my mind the most was one were the troops were in desert DPM's carrying a wounded comrade, they get to a bridge and its been destroyed, and it looks like the only way across. It was filmed as if it was being seen through the eyes of another soldier. Cracking advert.
Back on topic though, i still quite like these new ones.
